Back to Portfolio OverviewABOUT
Sigo Seguros customizes the auto insurance purchasing experience to the needs of low-income people and Latinx customers who speak primarily or only Spanish.
CHALLENGE
Spanish-speaking immigrants and working-class populations are at risk from predatory auto insurance providers due to language barriers and credit score, employment status, or education. Without auto insurance, these individuals could struggle to maintain employment, putting them and their families at risk for eviction or foreclosure.
SOLUTION
Sigo Seguros enables customers to fully understand the auto insurance process by allowing them to choose Spanish or English within the mobile app. The platform’s underwriting process avoids lender biases and broker fees to provide affordable options for basic and advanced coverage.
FINANCIAL HEALTH FOCUS
Working-class populations, including immigrants and other Latinx people, are often subject to high auto insurance costs. Sigo Seguros eliminates initial surcharges, policy renewal fees, policy change fees, and payment surcharges associated with traditional brokers so that customers can afford coverage.
